Bay Emporium Ltd

Bay Emporium Ltd. is a family footwear retail organization established in 2003. The company offers a comprehensive range of footwear products and accessories for male and female consumers across all age segments. Its primary target market comprises metropolitan and semi urban regions, with a focus on neo-traditional consumers belonging to middle-income and upper-middle income groups. In this competitive industry of the family footwear retail sector in Bangladesh, Bay Emporium Ltd. ranks third, operating a total of 118 retail outlets across various regions of the country and with an approximate workforce of 700 employees. The strategic vision of Bay Emporium Ltd. is to establish itself as the leading brand for households in the retail footwear space serving the targeted customer segments in Bangladesh. Bay Emporium’s success is the result of providing variety in footwear, creating a one-stop-shop for all customers. Throughout the years, the company has created in-house brands Lara Clara and Elegante to facilitate customer needs for formal luxury shoes. Bay soft was also created to provide options for customers that prioritise comfortability. For the seekers of active lifestyles, STRIKER facilitated the needs of all runners and athletes. Bay Emporium grew a strong following on social media platforms and have collaborated on multiple campaigns with Bangladeshi national team footballers and celebrity songwriters. Furthermore, the company has expanded into ecommerce through digital platforms, enabling customers to search, select, and purchase products via its official website. www.amarbay.com